Meet Our Farmers

Meet Our Farmers: Mike Richter

Alberta 3rd Generation Egg Farmer

Egg farming has been in Mike's family for three generations, so it’s no wonder he takes great pride in his career.  “It’s not something we just decided to get into,” he says. “Farming is in our blood, it’s in our family.”

When his grandfather Andrew bought a plot of land back in 1948, the family farm was born. His father John would eventually take over before passing the reigns on to Mike. Along the way, each generation helped build the farm into the successful operation it is today.

For Mike, appearing in the Egg Farmers of Canada television ad has been a career highlight. It makes me proud to represent my fellow producers, he says, and to reassure consumers that these aren't big, corporate factory farms—they're family businesses.

And who knows? Perhaps one day his children, Karly and Dawson, will keep the family tradition alive.